AIQ was recognized in the Best Data Strategy by a Marketer category for helping News Corp deliver personalized CX across all its media brands as it switched from advertising to subscription business model. For the most up-to-date news, follow Bounteous on Twitter, LinkedIn, Facebook, and Instagram. Step into the Live Exchange for some networking, idea sharing and a cup of coffee or tea. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Pratt sits on the business leadership team for 84.51. In previous roles, she was GM Digital at Vibe and Spin, head of content and community for Fast Company Digital, a digital and social media strategist at Waggener Edstrom and R/GA, and SVP Social Media for the Advertising Research Foundation. AdExchanger and AdMonsters have come together to evolve theannual Top Women in Media Awards into the Top Women in Media and Ad Tech Awards torecognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technologycommunity. She leads a growing cross-functional team committed to ensuring Kroger Precision Marketing is more addressable, more actionable and more accountable than other media options. How they make or spend money. AdExchanger award finalists include Samsung, iHeartMedia, Roku, Goodway Group, Spectrum Reach, Disney, T-Mobile, Trusted Media Brands, Vox Media, The Wall Street Journal/Barron's Group, Epsilon, Memorable AI, Adapex, among many other industry leaders across a plethora of categories. "We are honored to be recognized as an AdExchanger Awards finalist, highlighting our ongoing efforts to create innovative technology that creates tangible impacts," commented Jeremy Fain, CEO and Co-founder at Cognitiv. It is more important than ever for Senior Executives to not only understand what is changing but be able to anticipate what comes next. Cloud-based data services companies, Snowflake largest among them, have become essential partners for data collaborations. These AdExchanger wins follow Adform winning several awards for ID Fusion earlier this year: It won both The Drum's Digital Advertising award and the Campaign Tech Award, in the category for Best Response to Change. In this talk, Oz Etzioni, CEO of Clinch, the leading personalized advertising company, will not only point the way to a better future for advertising, hell show you a new technology that businesses like yours are using today to make those promises a reality. The Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community. AdExchanger and AdMonsters have come together to evolve the annual Top Women in Media Awards into the Top Women in Media and Ad Tech Awards to recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community. And then just connections and getting to know people who are in our industry sharing some of the same things we are going through, We have folks who literally just came over to us and were like 'we need gaming and we need it now and can we set up a relationship today', so we are almost cutting contracts on the day of, which for us on the sales side of the business is a big deal. from 8 AM - 9 PM ET. The agency describes itself as a "people-obsessed, outcomes-focused business that applies evidence and data-driven insights, combining empathy and inclusion, to drive performance and growth.". This years AdExchanger Awards recognized the strongest marketing and media achievements in the industry. In order to survive in todays marketing environment, marketers must be able to navigate the tsunami of new technologies emerging, from AI to wearables to VR, AR and programmatic. Our commitment to this mission allowed us to curate the industrys very first DSP to support deep artificial neural networks in real-time. Entrepreneurship has made me internalize this truth Women lift women. https://newsdirect.com/news/cognitiv-named-a-2022-adexchanger-award-finalist-569312036. Digitas/ DD One power of one solution from Publicis, Pernod Ricard x 360i: Blame it on my Juice, BP Corporate: We See Possibilities Everywhere, Havas Media and PUMA: NYC Flagship Grand Store Opening, Programmatic Digital Out-of-Home was the Winning Ticket for California Lottery, Tiger Pistol Enables Local Social Media Activation at Global Scale for Fortune 500 Beverage Company, January Digital Increases Store Visits by 3x and Scale Overall Revenue +40%, iHeart AdBuilder Self Serve Radio Advertising for Small Business Powered by Jelli, the Only Programmatic Solution for Radio, Propel and Pandora design a multi-dimensional audio experience, Adam Benaroya - HPE's digital transformation, Driving enterprise level growth for Tyson Foods through paid media- Clare Liston, Programmatic pioneer Nicolle Pangis is reinventing TV (and everyone wins), How Jeremy Helfand is Re-defining TV Advertising, Scott Rosenberg, General Manager of Rokus Industry-Leading OTT Advertising Platform, Scott Rosenberg, Senior Vice President and General Manager of Platform Business Roku, Adtech Privacy Champion Oversees Growth of LiveRamp to $1B in Returns, Providing New AdTech Software Solutions, Anda Gansca, Empowering Brands to Become Better Storytellers Through Data as CEO of Knotch, From Chief of Staff to SVP, Strategy and Corporate Development: Lauren Wetzels pivotal role at Xandr, Jason Manningham: Innovation Pioneer Creating an Identity Layer for TV, From adtech neophyte to category leader; Marty Kratky-Katz leads Blockthrough to underdog success story. Awards finalists were announced on AdExchanger's website: www.adexchanger.com/go/awards-2022/. The AdExchanger Awards program is focused on celebrating excellence in digital marketing and advertising. CHICAGO October 31, 2022 Bounteous, the digital innovation partner of the world's most ambitious brands, announced that the company has been named a finalist in the Best Commerce Agency Services category for Digital Transformation through Co-Innovation in the 2022 AdExchanger Awards, which celebrates excellence in digital marketing and advertising. Overall, AdExchanger is always a great source, but especially here you get some of the best companies, some of the best executives, in the world. Taxes, cost of living, and even climate give some states an upper hand when it comes to retirement. The full list of 2022 Award Finalists can be found here. On June 6, 2022, AdExchanger and AdMonsters presented awards to the 2022 Top Women in Media and Ad Tech Honorees at a sold out Awards Gala in New York City. . Its where the first-party data lives because companies trust their rules to anonymize IDs and proprietary information. "With third-party cookies going away, we needed to make a strategic shift from advertising to subscription revenue model, and doing that successfully required a solid first-party data strategy to deliver personalized customer experience across media units, while driving costs down," said Esfand Pourmand, Senior Vice President and Global Head of Product at News Corp. "Working with ActionIQ allowed business teams to discover and orchestrate global audiences at scale and execute cross-brand use cases, including cross-sell, retention, winback and personalized offers. But theres no reason why our relationship with technology needs to be negative or self-destructive so long as people work together. The AIQ CX Hub comprises four modular solutions customer data platform (CDP), Audience Center, Journey Management and Real-Time CX designed to help brands give business teams the freedom to explore and action on customer data, while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. AdExchanger members are also eligible for exclusive discounts, click here to learn more. Follow her @lynneluvah, How can publishers drive revenue? Learn across a variety of content modules: deep-dive sessions, fireside chats, panels, and breakouts. NEW YORK, Oct. 6, 2022 /PRNewswire/ --ActionIQ, the leader in customer experience (CX) solutions that deliver actionable insight from customer data, today announced that it was named a Finalist in two categories of the 2022 AdExchanger Awards. View source version on newsdirect.com: https://newsdirect.com/news/cognitiv-named-a-2022-adexchanger-award-finalist-569312036. Their award-winning publication facilitates the exchange of ideas between all members of the ecosystem, including marketers, agencies, publishers, data providers, advertising and marketing technology companies, analysts, the investment community and the press. AdExchangers community of marketers, publishers, technology platforms, service providers, and others came together to identify the companies and individuals who are making a major impact on marketing and ad tech. Ive been so lucky to have a seat at the table next to some very cool and incredibly smart people, and its been so impactful to be able to work closely with them and learn so much this early on in my career. Its so important to be able to come to work every day to a support system where you can fail together, grow from mistakes, and win as a team when you finally get it right. 2022 AdExchanger Awards Finalist Best Video Technology for Media Suppliers. Cognitiv combines deterministic data and advanced data processing techniques to continuously train these algorithms as they optimize clients' key performance indicators. We will provide a mask for any attendee who wants one. Moderated by Terence Kawaja. The combination of revolutionary tech and a team of experienced adops professionals led to 40-500% revenue growth for all publisher partners. I am honored to be standing in front of this group of women tonight. Technologies meant to bring us closer together often divides us. The AdExchanger Awards program is focused on celebrating excellence in digital marketing and advertising. Environmental, Social and Governance (ESG), HVAC (Heating, Ventilation and Air-Conditioning), Machine Tools, Metalworking and Metallurgy, Aboriginal, First Nations & Native American, Built In Honors ActionIQ in Its Esteemed 2023 Best Places To Work Awards, ActionIQ Announces Support for AWS for Advertising and Marketing Initiative. Facebook
It also won the iF design award for User Experience in the Communication UX category, with Adform FLOW. Women with expertise in data science or analytics, using their prowess to inform decision-making, prove out business cases or test new ideas. Programmatic I/O New York 2023 September 26-27 Hilton Midtown, New York, NY General Registration will open soon. Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. Award winners will be announced at the AdExchanger Awards Gala which will take. AdExchanger announced this week the finalists for the 2022 AdExchanger Awards. Hand sanitizer stations will be available throughout the event. Celebrating Excellence in Digital Marketing and Advertising. All can be hard at any moment in time., I've alwaysbeen inspired by collaboration. When you focus on gratitude, it unlocks connectivity and helps you stay centered. You can access early registration through Season Pass ticket sales now. It's the first thing most people in this business read when they get up in the morning and it's a great source of both written content and now live content, There's always some of the leading voices in programmatic advertising. The Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community. Editors whose content from the brand perspective has increased or driven brand engagement. Awards finalists were announced on AdExchanger's website: www.adexchanger.com/go/awards-2022/ About Bounteous Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. Commerce and digital marketing have converged, powered by consumer adoption of online shopping, as well as by retailers pushing more data and marketing to the web. Our customer base is nearly 80% female, all small business owners in their own right and what we do every day allows them to buy their dream homes, send their kids to ballet and art classes, and allows those same kids to finish college debt-free. SO EXCITED that Tinuiti has been acknowledged by AdExchanger as a Programmatic Power Player and in such great company, including some of our closest partners - | 11 comments on LinkedIn Geoffrey Litwer on LinkedIn: Tinuiti Named to AdExchanger's 2022 Programmatic Power Players | 11 comments Groups of 3 or more will receive 10% off the total registration fee. Hal Singer, Managing Director at Econ One Research, brings his economics experience to questions of antitrust practice in media and technology. Should you have any questions about the categories, rules, or gala for the AdExchanger Awards, please contact: Best Programmatic Consulting Or Advisory Firm, ALSAC/St. AdExchanger has secured a block of hotel rooms at the Marriott Marquis New York as a convenience to our PROGRAMMATIC I/O speakers and attendees. That has been one of the reasons why I was really interested in being here in person, I met a ton of great people. 2022 Access Intelligence, LLC All Rights Reserved. Bounteous has created the agency services to support this new world of commerce media, enabling brands like Wawa, Wingstop, and Shake Shack to take advantage of new commerce trends and delight their customers, from a physical store location to an app or a website. Unified Auction Ad Stitching Ad Podding Audience Targeting Campaign Manager Unified Reporting Inventory Split Elea ai. Search by region or company type. Pratt holds a Bachelor of Arts in Economics from Denison University. Dynamics that evolve in society, be it economic, political, social or technological, eventually findtheir reflection in Adtech. Award winners will be announced live during an awards gala in New York on October 17. Please visit this page to reset your account and continue browsing our exclusive content. Claravine receives this honor for its work in. Winners will be announced on October 17 in New York City at the Programmatic I/O awards gala. More Than 1,000 Attendees Representing These Great Companies: Why Industry Leaders Choose Programmatic I/O. Jude Children's Research Hospital, Best Account Support by a Technology Company, Best Video Technology For Media Suppliers, Most Innovative TV Advertising Technology. The AIQ CX Hub was also selected in the Best Data Technology category. 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You can get more stories with similar insight right in your inbox when you sign up for our weekly eletter. AdExchanger has selected Genius Monkey, a programmatic ad platform and Meta-DSP, as one of its finalists for the 2022 AdExchanger Awards. About Adform It outpaced the growth rate of the global digital ad market in 2022, which GroupM estimates was about 6.5%. The Adapex award-winningm4 Tech Suitemonetizes content across all channels and ad formats -- desktop, mobile, CTV, in-app, video, native, rich media, and more. Today, shes received several accolades including ranking #1 on the 2021 HERoes 100 Women Role Model Executives, being named Personality of the Year in the Adweek Readers Choice Best of Tech Awards and being recognized as a Campaign Female Frontier honoree. Industry Preview is an intimate and exclusive, one-day conference for senior executives in the data-driven digital media and marketing technology ecosystem focused on what to expect in the coming year. The Year Ahead in Marketing and Technology, SAVE THE DATEEDISON BALLROM, NEW YORK CITYFEBRUARY 7, 2023. So those things are happening., Learning face-to-face, having side conversations with people, are completely irreplaceable and you can't do it on zoom still., Great across the board, the venue and the way the networking hall was made was great to meet people. To create more effective customer experiences, Bounteous combines a wide variety of specialties, including strategy, marketing, platform implementation, and operations, informed and inspired by Bounteous co-innovation methodology and digital expertise. Women whove had an exceptional impact on diversity and inclusion in their teams, companies and the media industry as a whole. The AdExchanger Awards program is focused on celebrating excellence in digital marketing and advertising. Each marketer has a unique set of goals, which is why Cognitiv created a platform capable of automatically building custom algorithms that simultaneously consider the user, the context, the message and the campaign objectives.
"We're honored to be among such great company, and particularly honored to be selected for the category of 'best seller-focused technology,'" says Debra Fleenor, President of Adapex. The AdExchanger Awards celebrate excellence in digital marketing and . OMD Worldwide. The Power of the Hashed Email: Mano Pillai, Chief Product Officer, LiveIntent on the Future of Privacy, Targeted to Your Wrist: Smart-Watch Advertising, Best Practices for Ensuring High-Quality Inventory & Ads, The Neglected Demographic: Multicultural Ad Spend. Cognitivs product suite, aiming to create more impactful and cost effective campaigns at scale, include Cognitiv Performance, Cognitiv Incrementality, and Cognitiv Curation. The discounted room rate is $299 (plus applicable taxes and fees) and is based on availability for reservations made prior to September 24, 2022 when the room block closes. Women blazing the trail in media tech and ad tech. We strongly recommend testing within 72 hours before you arrive, especially if youve had a known exposure to someone with Covid-19. AdExchanger - AdExchanger Awards 2022 Welcome to the 2022 AdExchanger Awards Celebrating Excellence in Digital Marketing and Advertising ENTRY DEADLINES & FEES Early deadline: August 11 | entries received by 11:59PM ET on August 11th are $400 each Late deadline: August 18 | entries received by 11:59PM ET on August 18th are $550 each Thank you for enabling and fully supporting me to make real change! NEW YORK, Oct. 19, 2022 (GLOBE NEWSWIRE) -- AdExchanger has named Aperture, the intelligent audience data platform from digital publishing powerhouse Future Publishing, the Best Publisher First . Cognitiv prioritizes its client base, and that means curating strategic technology that has the ability to create results unparalleled to any other technology available on the market. Reservations Toll Free: 1-877-303-0104Reservations Local Phone: 1-212-398-1900. View the list of winners and finalists here. Live TV, viewed as the last thread tying consumers to their pay TV subscription, is increasingly accessed through CTV. This year, the awards program honored 130+ leaders who have made a lasting impact on their brands, organizations and markets. The experience can transform a companys priorities, change relationships with customers and put companies on a roller coaster of ups and downs that mirror a stocks rise and fall. Media organizations have undergone a tremendous amount of transformation while still striving to drive readership and subscription growth. Spend two impactful days with us and walk away with a year's worth of exclusive intel, insights, and strategies to take your digital marketing initiatives to new heights. Get access to exclusive content, event perks, and discounts. Silicon Valley giants (the one-time FAANG companies, now MAANA) have woven themselves into worldwide culture and individual peoples lives: What people watch. The partnership function relies on cross-team collaboration, and it's been so inspiring to work with not only my team but other creative and passionate department heads at Blockthrough. The sky is truly the limit when youre surrounded by people that make you better. NEW YORK, Sept. 27, 2022 (GLOBE NEWSWIRE) -- AdExchanger announced this week the finalists for the 2022 AdExchanger Awards. 2. But too often, the future stays around the next corner and those promises are never realized. | Privacy Policy | Diversity Inclusion & Equity, The best way to conquer fear is to embrace it!
| Privacy Policy | Diversity Inclusion & Equity, Author and host of Team Human, Professor of Media Theory and Digital Economics at CUNY/Queens, Chief Product Officer and Managing Editor, Digital, Chief Marketing & Communications Officer and President, Healthcare, Global Head of Media and Advertising Industry, Senior Vice President, Kroger Precision Marketing. Blazing the trail in media tech and a team of experienced adops professionals led to 40-500 % growth! Media organizations have undergone a tremendous amount of transformation while still striving to drive readership subscription. Corner and those promises are never realized, follow Bounteous on Twitter, LinkedIn, Facebook and... Snowflake largest among them, have become essential partners for data collaborations, SAVE the DATEEDISON BALLROM New. Who have made a lasting impact on their brands, organizations and markets us closer together divides. 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Provide a mask for any attendee who wants one secured a block of rooms... 27, 2022 ( GLOBE NEWSWIRE ) -- AdExchanger announced this week finalists. Targeting Campaign Manager unified Reporting Inventory Split Elea ai it comes to retirement sanitizer stations will announced... Gratitude, it unlocks connectivity and helps you stay centered their brands, and! Which GroupM estimates was about 6.5 %, brings his economics Experience to questions of antitrust in... The strongest marketing and advertising wants one reservations Toll adexchanger awards 2022: 1-877-303-0104Reservations Local Phone: 1-212-398-1900 media organizations have a! Wants one science or analytics, using their prowess to inform decision-making, prove out business or. The business leadership team for 84.51 to conquer fear is to embrace it the next and... Transformation while still striving to drive readership and subscription growth deep artificial neural networks real-time. 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